Services / 01 Google Ads
● Google Partner · 40+ accounts under management · £1m+ managed yearly · Senior-led, every account
Google Ads that pay their own invoice.
Search, Shopping and Performance Max for established businesses. Built on the searches your best customers make, tracked to the pound, and reported in plain English every month.
01 The problem we fix
Most accounts leak. Quietly.
"We spend every month but I couldn't tell you what comes back."
Tracking is the first thing we fix. Until every call, form and sale is counted, nobody can manage the account honestly. Most we inherit are measuring the wrong thing or nothing at all.
"The agency sends a report. I don't read it."
Our monthly report says what we spent, what came back and what we are doing next. If you cannot read it in five minutes, we have failed at our job.
"It worked for a while, then it just... stopped."
Accounts decay without weekly attention: search terms drift, competitors move, costs creep. Ours get optimised weekly and scanned daily, so decay never gets a foothold.
02 What's included
The full engine, itemised.
No mystery retainers. This is what your fee buys, every month.
- GA/01Account build or rebuildSetup
Campaign structure designed around how your customers actually search, not how Google suggests.
- GA/02Conversion tracking, done properlySetup
Calls, forms, purchases and revenue. Wired in before a pound of budget moves.
- GA/03Weekly optimisationOngoing
Search terms, negatives, bids, budgets and ad copy reviewed every week by a senior, with the engine flagging what needs attention first.
- GA/04Daily anomaly monitoringOngoing
Spend spikes, conversion dips and disapprovals flagged the day they happen, not at month end.
- GA/05Shopping & Performance MaxWhere it fits
Feed optimisation, asset groups and channel-level analysis for e-commerce and lead-gen alike.
- GA/06The plain-English monthly reportMonthly
Spend, return, what changed, what's next. Five minutes to read, zero jargon.
03 Working terms
Priced to the work, not the postcode.
Setup
Account build or rebuild, tracking, landing page review and launch plan. Scoped to your situation and agreed in writing before anything starts.
Management
A monthly retainer scaled to spend, complexity and ambition, agreed up front after the discovery call and audit. You always know what you pay and what it buys.
The partnership
A three-month initial term with deliverables in writing, then rolling monthly. Low risk to start, long enough to prove direction. Your account and data stay yours.
See what this looks like for your account.
Book a discovery call ↗04 Fair questions
Fair questions
How much ad budget do I need? +
Most of our clients spend between £500 and £20,000 a month on ads. Below around £500 a month it is hard for the data to work; we will tell you honestly if you are better off with Local SEO first.
How quickly will I see results? +
Tracking and structure land in the first two weeks. Meaningful performance movement typically shows from weeks four to eight, and compounds from there. Anyone promising day-one miracles is selling something else.
Who actually works on my account? +
Today, that is Ramial, the founder: strategy, optimisation and your calls all stay with him, with the analysis engine he built underneath. Nothing is handed to a junior learning on your budget.
Is there a deeper audit than the free one? +
Yes. The Full Account Audit: 150+ checks across 17 areas of the account, from tracking and bid strategy to budgets, structure, feeds and Performance Max, delivered as a scored written report with a prioritised plan. £300, credited in full against your first month if we go on to work together. The free audit is the right start for most accounts.
We already run ads. Can you take over? +
Yes, and the free audit is the safest way to start: we review the existing account, show you what is working and what is leaking, and you decide with evidence in hand.
How do contracts work? +
A three-month initial partnership, then rolling terms, with deliverables contracted in writing. Three months is enough to prove direction, and paid search keeps compounding from there. The account and all its history belong to you throughout.
Start with the free audit.
Your ads, tracking and landing pages, reviewed by the founder, then walked through with you live on a call or as a recorded video. Whether or not we ever work together.
Free audit · live or recorded · no obligation